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WHY GAMIFICATION IN APP IS IMPORTANT?

In the ever-evolving digital landscape, the importance of integrating gamification into mobile apps cannot be overstated. With over 2.2 billion active mobile gamers worldwide as of 2022 and gaming apps dominating the charts, the influence of game design elements is extending beyond the gaming category. In fact, 13.66% of apps belong to the gaming category, leaving other Apple App Store categories trailing behind. This shift has given rise to a trend where apps from diverse categories are strategically adopting game elements to enhance user experience and boost their marketing strategies.

GAMIFICATION EXPLORING – HALLOWEEN CASE STUDY

As Halloween approaches, let’s delve into a few Halloween Gamification Campaign case studies with Elofun. These studies offer valuable insights into the realm of interactive marketing and how an innovative approach has enhanced Halloween celebrations. It’s making them more engaging, entertaining, and memorable for both businesses and their customers.

[ELOFUN X VIETTEL MONEY] NEW GAME ANNOUNCEMENT – ĐẢO VÀNG

The most exciting news this October is the official launch of “Đảo Vàng,” Elofun’s gamification, which is a key component of the marketing strategy for Viettel Money Partner. “Đảo Vàng” promises an epic journey filled with endless excitement and treasures. Now, let’s explore some interesting mechanics of this new game.

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